Microsoft and the ipod

We recently came across an amusing illustration of branding gone wrong. It’s a parody on how Microsoft might have created the ipod package. If you can look past the clear mac bias (they are pretty good at branding after all), it’s a great example of what NOT to do in both design and brand thinking.
Take a look, here, at our blog. We got a chuckle out of it. We think you will too.

 

I recently came across an amusing illustration of branding gone wrong. It’s a parody on how Microsoft might have created the ipod package. If you can look past the clear mac bias (they are pretty good at branding after all), it’s a great example of what NOT to do in both design and brand thinking.

I got a chuckle out of it. I think you will too. But there is a lesson to be learned — adding information isn’t necessarily additive. Sometimes it detracts from the nonverbal message that’s being communicated. And more is not always better. Sometimes dramatically less can be dramatically better. 

Let us know what you think.

 

 

– Chris

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